The High-Offense Triangle Method
- overheard from Nipsey Hussle
Blauw Films
"Me, my laptop, and my notebook
call that my triangle offence"
Nipsey Hussle - I Need That
There is brilliant business insight there.
Contextually one does not need much more when you position yourself between two dependencies of a value-exchange.
In the world of sports, the high-offense triangle is a strategic play designed to maximize scoring opportunities. This approach emphasizes quick decision-making, fluid motion, and versatile use of each player's strengths to outmaneuver the opposition. Similarly, as a startup founder at Blauw Films, I have to operate with my own version of a high-offense triangle, leveraging myself, my laptop, and my notebook to drive the Dream forward.
The Point Guard — Me
In a high-offense triangle, the point guard is the leader on the court, orchestrating plays, setting the pace, and making crucial decisions. As a startup founder, you are the point guard of your venture. Your role encompasses vision setting, strategic planning, and execution.
Your intuition and decision-making abilities are critical.
Just as a point guard reads the defense and adjusts on the fly, you must be agile, responding to market changes, customer feedback, and unforeseen challenges.
The Shooting Guard — My Laptop
The shooting guard in basketball is known for their scoring ability, often relying on precision, skill, and quick reflexes. When running a business, your laptop serves this role. It’s your primary device for executing tasks, communication, and managing operations. From coding and designing to marketing and financial planning, the laptop is indispensable, allowing you to transform ideas into tangible results.
The Forward — My Notebook
The forward in a high-offense triangle is versatile, contributing to both offense and defense, often creating opportunities through strategic positioning and foresight. Your notebook plays a similar role. It’s the space where ideas are noted down, strategies are sketched, and over time you can come back to the living pages and gain a new perspective.
Despite the digital age, the tactile experience of writing can often lead to deeper insights and creativity.
The Triangle Offense
Just as the high-offense triangle in basketball relies on the seamless integration of players' roles, the startup founder's triangle of self, laptop, and notebook must work in harmony.
Each element complements the other, creating a dynamic and efficient workflow.
Here’s how they work together:
- Integration: Ideas conceived in the notebook can be quickly prototyped on the laptop and refined through personal reflection and team feedback.
- Flexibility: While the laptop handles the bulk of digital work, the notebook provides a creative and flexible space free from the constraints of software and screens.
- Balance: Balancing between digital execution and analog creativity helps maintain a holistic approach to problem-solving and innovation.
Conclusion
When building a startup company, one needs to move quick and effectively. I learned this the hard way in the early days of Blauw Films.
Time is not on your side. However, ideas an relentless desire to succeed are. From there it's about figuring out what your competitive advantage is and building a system around that.
Nipsey Hussle's line in his track I Need That comparing business to the Triangle Offense is a great summary of this process.
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